These Trademark Usage Guidelines (“Guidelines”) apply to licensees, partners, service providers, and any other third parties who have been granted express, prior written permission to use trademarks owned by Tailor Brands Ltd. and/or its affiliates (“Tailor Brands”).

You may use Tailor Brands’ trademarks only in strict accordance with these Guidelines and only with respect to the specific trademarks expressly approved by Tailor Brands (the “Marks”). Any use of the Marks that does not comply with these Guidelines will automatically terminate any license or permission granted to you to use the Marks.

1. Authorized Use Only

You may use the Marks solely for the specific purpose expressly authorized by Tailor Brands, and only if such use:

1. Complies with the most up-to-date version of any agreement(s) between you and Tailor Brands governing trademark use (collectively, the “Agreements”);
2. Complies with the most current version of these Guidelines; and
3. Complies with any additional policies, instructions, or requirements issued by Tailor Brands from time to time.

2. Use of Approved Assets

Tailor Brands will provide approved versions of the Marks for authorized use. You may not alter the Marks in any manner, including but not limited to:

• Changing proportions, colors, or fonts;
• Adding visual effects, shadows, or outlines;
• Combining the Marks with other logos, symbols, or text; or
• Removing any element of the Marks.

3. No Implied Endorsement; Acceptable Use

You may refer to your relationship with Tailor Brands only as expressly permitted under these Guidelines and in a factual, non-misleading manner. Unless Tailor Brands approves otherwise in writing, the only currently permitted relationship descriptors are: “collaborate with Tailor Brands,” “powered by Tailor Brands,” and “Business Partner.”

You may not use any other descriptor (including, without limitation, “partner,” “official partner,” “authorized,” “reseller,” “agent,” or similar terms), or present the relationship in a way that implies sponsorship, endorsement, agency, or a broader affiliation than what is expressly authorized.

You may present or market the relationship, or use Tailor Brands’ name or trademarks, only in the specific locations, channels, and materials expressly approved by Tailor Brands in writing. Without such written approval, you may not use Tailor Brands’ name or trademarks in consumer-facing marketing, advertising, promotions, or sales materials.

Where permitted, any reference to Tailor Brands must be secondary to your branding and must not suggest that Tailor Brands provides your services, is the merchant of record, or is responsible for your customer relationship, customer support, or compliance obligations.

You may not make statements that attribute performance, guarantees, or outcomes to Tailor Brands, or otherwise imply Tailor Brands’ endorsement of you or your services, except as expressly authorized in writing.

You may use only the trademarks and brand assets provided to you directly by Tailor Brands personnel (or via Tailor Brands’ approved brand-asset channels) for the specific approved use. You may not use Tailor Brands’ trademarks or brand assets from any other source, or in any other form, version, or modification.

Tailor Brands may require you to promptly modify or remove any reference to Tailor Brands (including any use of its name or trademarks) that Tailor Brands determines is unauthorized, misleading, or non-compliant, within the timeframe specified by Tailor Brands.

4. No Disparaging or Harmful Use

You may not use the Marks in any manner that:

• Disparages Tailor Brands or its products or services; or
• Could reasonably be considered misleading, deceptive, or damaging to Tailor Brands’ goodwill or reputation, as determined by Tailor Brands in its sole discretion.

5. Presentation and Placement

When displaying the Marks:

• The Marks must appear clearly and legibly, with reasonable spacing from other visual, graphic, or textual elements;
• The Marks must not be placed on backgrounds that interfere with readability or visual integrity; and
• You may not use trademark symbols (™ or ®) with the Marks unless expressly instructed by Tailor Brands.

6. Attribution Statement

At Tailor Brands’ sole discretion and at any given time, Tailor Brands may require that all materials displaying the Marks include the following attribution (or similar text, as determined by Tailor Brands in its sole discretion):

“Tailor Brands and all related marks are trademarks of Tailor Brands Ltd. or its affiliates.”

7. Ownership and Goodwill

You acknowledge that:

• All right, title, and interest in and to the Marks are and shall remain the exclusive property of Tailor Brands; and
• All goodwill arising from your use of the Marks inures solely to the benefit of Tailor Brands.

You agree not to take any action inconsistent with Tailor Brands’ ownership of, or rights in, the Marks.

8. Modifications and Enforcement

Tailor Brands reserves the right, at its sole discretion, to:

• Modify these Guidelines at any time;
• Update or replace the approved Marks; and
• Take appropriate action against any unauthorized or non-compliant use of the Marks, including revocation of permission to use the Marks.

9. Takedown and Removal

Upon Tailor Brands’ request, you must promptly modify or discontinue any use of the Marks that Tailor Brands determines, in its sole discretion, to be unauthorized, non-compliant with these Guidelines, or otherwise objectionable. Such modification or removal must occur immediately, or within the timeframe specified by Tailor Brands.

10. Questions

If you have questions regarding these Guidelines or your permitted use of the Marks, please contact: [email protected]

Last updated: February 16, 2026