This trend is all about becoming bold with basics.
Where traditional logos have used shapes in their most rigid, structured forms, we’ve been seeing a movement on the logo design front that will tear this tradition down – for the better.
In an interesting departure from 2019 minimalism, simple geometric shapes are now being paired with fun color palettes to create an overall friendly appearance.
Layering jagged shapes, like in The Flower Shop logo above, makes for a clean but modern logo design. You can also use more traditional shape orientations with a dynamic color palette to add a personal touch to your contemporary-looking logo.