Hotel Logo Design

Create your own hotel logo with our logo maker in minutes!

hotel logos mockups

Whether a charming bed and breakfast or a 5-star resort, your hotel provides the comforts of home (and maybe even luxury) to all those who come to stay. The best way to communicate that to your future customers is through a hospitable hotel logo.

A logo is the face behind your hotel brand, and it helps to give your customers a way to remember your accommodations. 

When you’re ready to design your own logo, browse through some of the top hotel logos in the industry for inspiration. Then, scroll down to read about the design best practices for your industry.

How to make your own hotel logo

1

Create your hotel logo in two minutes, simply by entering your team name and tagline (if relevant) and clicking Design.

2

Tell us a little about your hotel, select a logo type, and choose the fonts you love, so we can create the perfect logo for you!

3

Customize and make tweaks with our logo editor to bring your vision to life.
You can play with fonts, colors, and logo layout – no design skills necessary! 

Need some hotel logo inspiration before you get started? We got you. Check out some of the cool logo ideas below!

Hotel Logo Ideas

Hotel Logo Design Tips

1. Icons

There are a few different types of icons, including abstract, geometric, pictorial, crests and emblems, interactive, and custom. Each type has its own meaning and purpose.

Icons aren’t a hotel logo must; in fact, the same icons seem to be used over and over. To stand out from the crowd, try to avoid commonly used icons. Instead, try to find a symbol that connects to the name of your hotel or use a monogram with the initials of your hotel name. 

hotel logo icons

A crest or emblem icon logo can evoke a sense of luxury and prestige. Whereas an abstract logo could potentially confuse potential guests since they have to guess at what the logo represents. 

Either way, make sure the icon you chose reflects your business values, doesn’t take up the majority of the overall design, and that it complements all other elements.

2. Typography

Typography for hotel logos

The font you use will convey a lot about your hotel’s personality to your target audience, so you’ll want to choose one that expresses your values. 

 

Your logo font should be in line with your brand identity and reinforce the message you’re trying to communicate. If you’re a high-end hotel, then you’d go with a script font to convey sophistication and reputability. But if you run an inn, you might want to go with a sans serfis with thin weight font to give off a clean and friendly vibe. 

Remember that when you’re creating your logo, you can play around with your font in the logo editor until you’re positive that you’ve landed on the right one for your hotel. 

3. Color Palette

color palette for hotel logos

You want your logo to look amazing no matter where it’s being showcased, right? Whether it’s on your business card, website header, or bath towels, consider how your logo design will look displayed across different mediums. 

Remember, when it comes to hotel logos, simplicity is key. So that it looks good everywhere you use it, aim for a layout that preserves the quality of your logo despite it being resized. 

4. Layout

You want your logo to look amazing no matter where it’s being showcased, right? Whether it’s on your business card, website header, or bath towels, consider how your logo design will look displayed across different mediums. 

Remember, when it comes to hotel logos, simplicity is key. So that it looks good everywhere you use it, aim for a layout that preserves the quality of your logo despite it being resized. 

hotel logo layout

Design Your Custom-Made Hotel Logo Instantly