Ready to choose your own flower logo? Before your logo is ready to bloom, consider the following things:
Does the logo design mesh well with your brand personality? If your brand is young and modern, a vintage flower logo may not be a good fit. Choose a flower logo that stays true to who you are as a brand.
Where will your logo be used? Depending on where you want to put your logo, you may find that one type of design works better over another. If you’re going to run lots of online ads on Facebook and Google, your logo needs to look good at smaller sizes and stand out from the screen (i.e. have less detail).
If you’re going to print your logo on a big storefront or on aprons and other utensils, it should be able to resize well and have a strong enough color to be noticed.
Which colors do you want to use? Flowers are colorful and come in all shapes, shades, and sizes. For the best results, stick to 3 or fewer colors in your palette, and make sure that you pick colors that express your brand personality. Any more and you run the risk of cluttering your logo and overwhelming your audience.
Is your flower logo unique? If your logo is too similar to your competition, people may think you’re a copycat or confuse your brand with your competitors’! Make sure it’s individual and speaks to your specific business.